Flex: Anytime Fitness Chalk Art Mural
Client:
Anytime Fitness Brooks Landing
Year:
2021
Anytime Fitness at Brooks Landing in Nanaimo envisioned a vibrant transformation for their front entrance. They sought to infuse their space with energy, inspiration, and interactivity. Enter chalk art murals—an ingenious and temporary way to splash color and vitality onto their chalkboard wall.
Read The Story
The magic of chalk art lies in its ephemerality. This mural could stay as long as the client desired, and when the time came for a refresh, it would require nothing more than a bit of soap, water, and some elbow grease to wash away the chalk lines.
The design of this mural was more than just aesthetics; it was a celebration of health and fitness. It was a canvas dedicated to promoting physical well-being and inspiring every visitor to take a step towards a healthier lifestyle.
But it wasn't just about admiring the artwork from a distance. It was designed to be interactive, a space for selfies, and a reminder that health and fitness can be both fun and inspirational. It stood as an idea that art, even chalk art, can transform a space and ignite a commitment to a healthier, happier life.